Mack & Mabel, on Identity, Pausing Rationality, and the One Big House: Here's what's trending on ScrollStack this week

This week, Tareque Laskar discusses why is the allure of a sale is so hard to resist? "Neuroscience research suggests that our brain’s medial prefrontal cortex – the decision center – lights up seeing a discount or a lower than expected price which is why we suddenly feel the urge to take advantage of that ‘deal’ even though it wasn’t the item we were exactly looking for," he writes.

Meanwhile, Rishad Tobaccowala talks about Identity. "Emotional Intelligence can help in understand our selves and others. It can bring meaning to an age of math and reduce the “algos” which in Latin means “pain” in the algorithmically tuned streams that colonize our minds," he writes.

Do you have any suggestions on who should be featured in this list? Write to us at

Pausing Rationality: Why we can't resist sale events by Tareque Laskar

We care about more than money by Vijayendra Mohanty

कभी हंसाते कभी रुलाते by डॉ. मंजू दीक्षित

On Identity by Rishad Tobaccowala

The one big house by Piyush Verma

MACK & MABEL - PART II, “Look What Happened to Mabel” by Ron Fassler