This week, Tareque Laskar discusses why is the allure of a sale is so hard to resist? "Neuroscience research suggests that our brain’s medial prefrontal cortex – the decision center – lights up seeing a discount or a lower than expected price which is why we suddenly feel the urge to take advantage of that ‘deal’ even though it wasn’t the item we were exactly looking for," he writes.

Meanwhile, Rishad Tobaccowala talks about Identity. "Emotional Intelligence can help in understand our selves and others. It can bring meaning to an age of math and reduce the “algos” which in Latin means “pain” in the algorithmically tuned streams that colonize our minds," he writes.

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Pausing Rationality: Why we can't resist sale events by Tareque Laskar

Pausing Rationality: Why we can't resist sale events

It is that time of the year again. Despite the pandemic, there will be a festive fervour around as India gears up for its biggest shopping season of the year. And sellers are at the ready with the most powerful weapon they have at their disposal - the sale event.

econormist.scrollstack.com

We care about more than money by Vijayendra Mohanty

We care about more than money

A common defence of Capitalism is that at the end of the day, money is all that matters and that all the high-faluting talk about social justice, equality, and rights is secondary before the basic needs that everyone needs to consider - food, money, shelter.

vimoh.scrollstack.com

कभी हंसाते कभी रुलाते by डॉ. मंजू दीक्षित

कभी हंसाते कभी रुलाते

#कविता

manjudixit.scrollstack.com

On Identity by Rishad Tobaccowala

On Identity

How do you take a measure of a person? Is it possible to understand a person?

rishad.scrollstack.com

The one big house by Piyush Verma

The one big house

There is a town in Alaska where everyone lives in one big building. We went there a year ago. You drive through the mountains, rivers, melting glaciers, and then a tunnel that was built for a rail to carry gold from the inner parts of Alaska to the town. It's on the sea and has been used as a port since the gold rush.

ideasofeast.scrollstack.com

MACK & MABEL - PART II, “Look What Happened to Mabel” by Ron Fassler

MACK & MABEL - PART II, “Look What Happened to Mabel”

For Part II of the saga, let’s begin at the beginning: what was the derivation of Mack & Mabel as a musical and whose idea was it?

ronfassler.scrollstack.com